jueves, 9 de diciembre de 2010

McCormack Joinery

Contributed by Darren Wall, creative director at London-based Wallzo.

McCormack Joinery identity design
McCormack Joinery is a London-based furniture workshop. They have worked primarily on bespoke commissions, producing custom furniture and cabinetry for corporate and private clients. Soon to expand to sell their own products, they wanted a bold and extremely minimal identity comprised of a simple, powerful marque.
The logo is an abstracted M, the inspiration for which comes from a desk they designed with distinctive angled corners.
McCormack Joinery MPC desk
McCormack Joinery MPC desk
The stationery uses a matt grey foil on Cyclus offset stock. The edges of the business cards are edged with the company’s signature yellow. Print work by Generation Press.
McCormack Joinery identity design
McCormack Joinery identity design
McCormack Joinery identity design
McCormack Joinery identity design
McCormack Joinery identity design
McCormack Joinery identity design
McCormack Joinery identity design
View more identity work on the Wallzo website, and follow Wallzo on Twitter.

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